--- title: Customer Insights | Market Research Agency | Clusters --- [![Clusters Insights & Analytics](https://clusters.uk.com/wp-content/uploads/2019/10/Clusters-logo.svg)](https://clusters.uk.com/) ☰ - Our Services #### Market & Customer Insights - [Customer Segmentation](https://clusters.uk.com/customer-segmentation/) - [Customer Journey Mapping](https://clusters.uk.com/customer-journey-mapping/) - [Market Scoping](https://clusters.uk.com/how-we-help/understand-your-audience/market-scoping/) - [Qualitative Research](https://clusters.uk.com/qualitative-research-agency/) - [Quantitative Research](https://clusters.uk.com/quantitative-market-research/) - [Pricing Research](https://clusters.uk.com/pricing-research/) #### Brand & Communications - [Brand Tracking](https://clusters.uk.com/brand-tracking-agency/) - [Ad Tracking](https://clusters.uk.com/ad-tracking/) - [Logo Testing](https://clusters.uk.com/logo-testing/) - [Packaging Research](https://clusters.uk.com/packaging-research/) - [Product Development Research](https://clusters.uk.com/product-development-research/) - [Concept Testing](https://clusters.uk.com/concept-testing/) - [About Us](https://clusters.uk.com/who-we-are/) - [Our Work](https://clusters.uk.com/our-work/) - Industry Expertise #### Industry Expertise - [Retail & Shopper](https://clusters.uk.com/retail-and-shopper-research/) - [Higher Education](https://clusters.uk.com/industry-research-higher-education/) - [Automotive](https://clusters.uk.com/market-research-for-automotive-industry/) - [Travel & Leisure](https://clusters.uk.com/market-research-for-the-travel-industry/) - [TV & Media](https://clusters.uk.com/audience-research-tv-media/) - [Websites & Apps](https://clusters.uk.com/website-app-usability-testing/) - [Startups](https://clusters.uk.com/market-research-for-startups/) - [Blog](https://clusters.uk.com/insights/) - [Contact](https://clusters.uk.com/contact/) # The Market Research Agency That Takes The Guesswork Out of Growth Clusters is a market research agency focusing on insights and analytics, formed out of a strong desire to do better and more robust research. We dig deep into patterns of human behaviour and thinking, to help you better understand the people who will make or break your business – your customers. **Our job is to do the kind of market research that makes sure you don’t waste time and money talking to the wrong people about the wrong things. Instead we help you get in front of the audiences most likely to engage with you, armed with detailed and accurate knowledge of what it will take to get them to buy in.** ![WWU3](https://insights.clusters.uk.com/hs-fs/hubfs/WWU3.png?width=293&height=253&name=WWU3.png) #### COMPANIES WE'VE HELPED GROW ![Vision-Express-1](https://insights.clusters.uk.com/hubfs/Vision-Express-1.png) ![KwikFit](https://insights.clusters.uk.com/hubfs/KwikFit.png) ![Discovery-Networks-1](https://insights.clusters.uk.com/hubfs/Discovery-Networks-1.png) ![BBC-1](https://insights.clusters.uk.com/hubfs/BBC-1.png) ![RNIB-1](https://insights.clusters.uk.com/hubfs/RNIB-1.png) #### WHY CHOOSE US AS YOUR MARKET RESEARCH AGENCY? ![WWU1](https://insights.clusters.uk.com/hs-fs/hubfs/WWU1.png?width=1000&height=863&name=WWU1.png "WWU1") WE'LL GIVE YOU MORE ACCURATE INSIGHTS We don’t rely on mainstream market tools, which only have an accuracy rate of around 70%. We have our own purpose-built audience analysis software, which gives us data that’s 98% accurate. So when you work with us you’ll know you’re basing high-stakes business decisions on consistent, reliable information. ![WWU2](https://insights.clusters.uk.com/hs-fs/hubfs/WWU2.png?width=1000&height=863&name=WWU2.png "WWU2") WE'LL KEEP THE FOCUS ON PEOPLE While our work is firmly rooted in data and analytics, we never forget that what we’re really studying is human behaviour. Every set of numbers is designed to reveal the reality of how people think, feel, and behave, and every insight we bring to you will directly affect how your customers interact with your brand. ![WWU3](https://insights.clusters.uk.com/hs-fs/hubfs/WWU3.png?width=1000&height=863&name=WWU3.png "WWU3") WE'LL MAKE IT EASY TO TAKE ACTION Our team all have in-house marketing or research experience, so we know exactly how you’ll need to apply our discoveries in your day-to-day work. Although our research is thorough, we don’t drown you in numbers. We interpret what we find and present you with strategic, practical insights you can put into action right away. ![Clusters Insights & Analytics logo](https://clusters.uk.com/wp-content/uploads/2019/11/clusters-mobile-logo-2.svg) #### GET IN TOUCH **Email us:** [hello@clustersinsights.com](mailto:hello@clustersinsights.com) **Call us:** +44 (0)20 3950 6624 **Find us:** 85 Great Portland Street, First Floor, London, W1W 7LT ![Instagram](https://clusters.uk.com/wp-content/uploads/2025/07/Instagram.png) ![Instagram](https://clusters.uk.com/wp-content/uploads/2025/07/X.png) ![Instagram](https://clusters.uk.com/wp-content/uploads/2025/07/LinkedIn.png) [Privacy Policy](https://clusters.uk.com/privacy-policy/) | [Cookie Policy](https://clusters.uk.com/cookie-policy/) Copyright Clusters Limited 2025. Clusters Limited, 85 Great Portland Street, First Floor, London, W1W 7LT. Registered in England and Wales. No. 5716244